IT interface for digital product communication

Automated happiness.
So that you can manage and control your content more effectively, we offer IT tools for automating processes. Linking them with your own systems connects the pathway between IT, virtual product and content production.
Products and Services
Start the engine.

Product approvals
with VR mock-up

We offer web-based platforms for product agreement and product release. A live workflow enables ease of use and ensures spot-on product data, which you can integrate simply and seamlessly into your visual marketing assets. Find out more here with our VR-Mockup.


We design and develop individual configuration solutions, from backend technology to finished application. A 3D configurator opens up a neat online experience for your customers and allows them to accurately view and experience the product they’ve selected from a large number variants.

Artwork and
asset management

Reduce the work you do manually with automated management and use of images. Asset management systems make product images quick to locate and ensure centralised provision for external businesses. And guess what: we also have the right IT solutions for your artwork management.

publishing systems

We offer database publishing systems to enable automated creation and management of promotional materials such as price lists and catalogues. This helps you get your products to market more quickly and to provide detailed information tailored to the target audience across all communication channels.

Running systems.

Die Agentur eder bietet für sämtliche MARS Produkte ein zentrales Marketing-Asset-Management.
Media Asset Management
Product images and packshots can be managed and looked after in an automated process through an asset management system. MARS provides the required artwork from a central system for its trading partners as well as for marketing and sales.
eder - Agentur für digitale Produktkommunikation erstellt für BMW Kataloge/Preislisten.
Catalogues/Price Lists
We used a database publishing system for the automated creation of BMW catalogues/price lists. This guarantees the up-to-dateness of prices and all vehicle information, even with model updates.
Die Agentur eder entwickelt emotionale 360° Outdoor Online Konfiguratoren für BMW-Motorrad.
BMW Motorrad
Online configurator
The online configurator from BMW Motorrad offers impressive CGI product visualisations for a convincing and emotional user experience in 360° outdoor settings.
There is an app for everything.
Invite people to experience
your products.
We use our IT systems and tools to make sure your products can be experienced by your customers in detail – with interactive content in the form of a real-time application, if desired.
Weitere Leistungsbereiche

Compatible departments.


Consulting & creation

We create and develop the right concept for your digital product. After all, when it comes to concept design for digital media, an eye for the technical possibilities – and a solid idea of what it’s going to cost – is critical.
It’s getting

Product visualisation &
content creation

We’re a leading 3D visualisation agency, and that means building product-oriented content that’s big on clarity. You’ll find yourself showcasing your products with sophisticated CGI visualisations, explanatory animations and interactive media – and in real-time, if that adds an extra edge.

Form the

Product data management

We can create a “digital twin” to underpin modern, future-proof communication and presentation of your products. And we also offer consulting and expertise to optimise the digitalisation of your products.